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Personal Brand Content Writer (Marketing & Communication) - A234
Job Description
Work Arrangement: Fully Remote – (with required time zone overlap)
Job Type: Independent Contractor, Full-time
Work Schedule: Monday to Friday | Flexible schedule with required overlap with EST business hours
Locations:
- LATAM: Mexico City (Mexico), Bogotá (Colombia), São Paulo (Brazil), Buenos Aires (Argentina)
- Philippines: Manila, Central Visayas, Davao
About Pearl Talent
Pearl works with the top 1% of candidates from around the world and connects them with the best startups in the US and EU. Our clients have raised over $5B in aggregate and are backed by companies like OpenAI, a16z, and Founders Fund. They’re looking for the sharpest, hungriest candidates who they can consistently promote and work with over many years. Candidates we’ve hired have been flown out to the US and EU to work with their clients, and even promoted to roles that match folks onshore in the US.
Hear why we exist, what we believe in, and who we’re building for: WATCH HERE
About the Company
Role Overview
Your Impact
Core Responsibilities
Personal Brand Content Strategy – 40%
- Research relevant topics aligned with startup, technology, and marketing audiences
- Translate raw ideas into structured, compelling content frameworks
- Maintain consistency in tone, voice, and positioning across platforms
- Adapt messaging to platform-specific best practices for Twitter and LinkedIn
Social Content Creation – 40%
- Write high-performing tweets and LinkedIn posts on a consistent cadence
- Develop longer-form, newsletter-style content when required
- Incorporate humor and personality while maintaining clarity and authority
- Iterate on content based on engagement and performance signals
Content Optimization & Iteration – 20%
- Review performance metrics to refine hooks, structure, and messaging
- Test different writing angles and content formats
- Collaborate with internal stakeholders for feedback and alignment
Must-Haves (Required)
- Proven experience as a copywriter or content writer for social platforms
- Exceptional written English with strong storytelling ability
- Deep familiarity with Twitter and LinkedIn content formats
- Ability to independently research, structure, and execute content ideas
- Strong understanding of digital marketing fundamentals
Nice-to-Haves (Preferred)
- Experience writing for founders or personal brands
- Background in startups, technology, or SaaS environments
- Newsletter or long-form content writing experience
- Demonstrated ability to write with humor and personality
Tools Proficiency
- Remote Work: Fully remote—work from anywhere
- Performance Bonus: Based on data accuracy, reporting timeliness, and overall sales efficiency
- Team Incentives: Recognition for maintaining 100% CRM hygiene and on-time reporting
- Generous PTO: In accordance with company policy
- Health Coverage for PH-based talents: HMO coverage after 3 months for full-time employees
- Direct Mentorship: Guidance from international industry experts
- Learning & Development: Ongoing access to resources for professional growth
- Global Networking: Connect with professionals worldwide
Our Recruitment Process
- Application
- Screening
- Skills Assessment
- Top-grading Interview
- Client Interview
- Job Offer
- Client Onboarding