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Social Media Manager
Job Description
JOB DETAILS
Job Title: Social Media Manager
Location: Remote
Reports To: Co-Founder
Work Shift: Central European Standard Time (Amsterdam) / Flexible hours
Working Hours: Full-time; 40 hours per week
Job Description:
We are looking for a proactive and highly independent Social Media Manager who can lead our organic growth efforts across Instagram and TikTok. This role requires a blend of creative storytelling, medically accurate content development, competitor benchmarking, and strategic content planning. The ideal candidate has experience in telehealth, wellness, or medical-related industries and can produce high-quality posts with minimal supervision.
Key Responsibilities:
- Create high-quality, engaging, and on-brand organic content for Instagram and TikTok
- Conduct accurate medical research and reference credible literature to ensure all content is medically sound
- Benchmark against top competitors and identify opportunities to elevate organic content performance
- Plan and develop a cohesive content roadmap aligned with brand positioning and growth goals
- Work independently and deliver consistent, high-quality output without the need for daily supervision
- Collaborate inside ClickUp for content planning, task management, and workflow updates
Utilize Buffer for content scheduling
- Use AI research tools and other literature databases as part of the content development process
Qualifications:
- Proven experience in social media management with a focus on organic growth
- Background in telehealth, wellness, or medically oriented content is highly preferred
- Strong research skills with the ability to interpret medical/scientific sources
- Excellent writing, content creation, and storytelling abilities
- Ability to work independently, manage deadlines, and maintain output quality
- Detail-oriented, reliable, and proactive in suggesting new ideas
- Familiarity with current social trends, algorithms, and competitive positioning on Instagram/TikTok